Hosting an event
Hosting an event
Our 10 top tips to help your I Am Team GB event run smoothly – whether you’re holding an all-ages tournament, a club makeover challenge or an action-packed children’s sports day.
1. Plan ahead
Any successful event is all about organisation, so start thinking about your day as early as possible. Need help? Here are a few planning tips for managing a crowd.
2. Think of an easy, appealing event idea
Something unusual can capture the imagination of local people and bring loads of new faces to your club. Need a hand? Find some great ideas on our types of events page.
3. Spread the word
Marketing and promoting your day’s activities in the local area will get people down to your club for the big event! Need help? Use our free downloadable I Am Team GB posters, flyers and more. And make sure you follow the #IAmTeamGB tag on Twitter for all the latest updates.
4. Get local support
Enlist local businesses to see if they can help publicise your event or contribute prizes. Short of ideas? Find out more about promoting your event.
5. Think online
Social media sites such as Twitter and Facebook are fast, easy and free ways to reach a lot of people. So tell them what you’re planning! Need help? Check out our social media guide for sports clubs for some useful tips.
6. Be over-prepared
Make sure staff and volunteers know the running order on the day and how things will (hopefully!) pan out during your event. Want a hand? Take a look at our legal checklist to make sure you’re prepared for the big day.
7. Keep it simple
Don’t try to pack too much in on the day itself. Allow plenty of time for everyone to take part. Try these tips on managing crowds to keep things running smoothly.
8. Follow up
Thank everyone involved in your event and let them know how it went. Consider sending out a follow-up newsletter with stories and pictures from the day. Need help? Find out how to connect with club supporters through social media.
9. Look to the future
Capturing your visitors’ details means you’ll be able to keep in touch with club promotions and new membership deals. Download our simple name and email capture form.
10. Lastly, but most importantly, enjoy your day!
Your I Am Team GB event should be fun for everyone involved.
– Need more tips to help you run better events? Try these for size.
– What do you need to know about hosting competitions and fundraisers? Our How-to guide will help.